Portfolio demo. All data is synthetic and for illustration only.
Detected · Nov 14, 2026
Hugo Calloway · UHNW · 70+ · Minneapolis, MN · Advisor Marcus Oyelaran
Why it fired
Rule: The home firm's share of total assets moves by 10 points or more within 90 days.
Share of assets with your firm
Evidence (9)
Reported balance
Aug 16, 2026 · Your Firm brokerage account
Reported balance
Aug 16, 2026 · Your Firm IRA account
Reported balance
Aug 16, 2026 · Your Firm trust account
Transfer to Bank of America checking ••5565
Sep 16, 2026 · Your Firm brokerage account
Transfer to Morgan Stanley brokerage ••9531
Nov 13, 2026 · Your Firm brokerage account
Transfer from Your Firm brokerage ••9654
Nov 13, 2026 · Morgan Stanley brokerage account
Reported balance
Nov 14, 2026 · Your Firm brokerage account
Reported balance
Nov 14, 2026 · Your Firm IRA account
Reported balance
Nov 14, 2026 · Your Firm trust account
Every number above comes from the synthetic data that triggered this signal.
Suggested next step
“Hugo, I noticed some of your assets are now held elsewhere. I'd love to hear what prompted that, and whether there's anything we could do better.”
A prompt for a conversation, not financial advice.
Status: New